Inbound Marketing Training Center Sign Up

Columbia, SC -Dr. Dave Hale, CEO of DHI-Communications announces the launch of a comprehensive Inbound marketing certification training program held in conjunction with the Inbound Marketing University. The program is free of charge and will qualify the student to sit for the certification examination upon completion of the program.  

This certification program acknowledges that professionals are proficiency in inbound marketing principles and best practices. These principles include: blogging, search engine optimization, social media, lead conversion, lead nurturing and closed-loop analysis.

“Obtaining the Inbound Marketing Certification allows online professionals to provide their clients with more specialized services,” said Hale. “With so many so-called Internet marketing specialist out their today, this designation sets students apart from the rest of the pack by showing that they possess the technical and strategic competencies needed in a true Inbound marketing professional.”

In total, 1,300 individuals have successfully passed the IMU program.

To qualify to complete the final examination for certification, student must complete 16 in-depth classes covering each facet of inbound marketing.

The courses are taught by a knowledgeable faculty of professors, including New York Times’ best-selling author Chris Brogan, Google’s Analytics Evangelist Avinash Kaushik, Internet celebrity Gary Vaynerchuk, best-selling author and international speaker David Meerman Scott, and more.

To sign up for this free Inbound Marketing Certification program simply fill out the entrance form to get started.

Dr. Dave Hale Receives Certification in Inbound Marketing

Dr. Dave Hale Receives Certification in Inbound Marketing

Certification Awarded by Inbound Marketing University Training Program

Columbia, SC - Inbound Marketing University awards the Inbound Marketing Certification to Dr. Dave Hale, CEO of DHI-Communications as part of its comprehensive Internet marketing training program (http://inboundmarketing.com).

This certification acknowledges Dr. Hale’s proficiency in inbound marketing principles and best practices. These principles include: blogging, search engine optimization, social media, lead conversion, lead nurturing and closed-loop analysis.

“Obtaining the Inbound Marketing Certification allows me to provide my clients with more specialized services,” said Hale. “With so many so-called Internet marketing specialist out their today, this designation sets me apart by showing that I posses the technical and strategic competencies needed in a true Inbound marketing professional.”

Dave joins an elite group of Inbound Marketing Certified Professionals. In total, 1,300 individuals have successfully passed the IMU program.

To complete the Inbound Marketing Certification, Hale completed 16 in-depth classes covering each facet of inbound marketing and passed a comprehensive certification exam. (View the full list of classes: http://inboundmarketing.com/university/classes)

The courses are taught by a knowledgeable faculty of professors, including New York Times’ best-selling author Chris Brogan, Google’s Analytics Evangelist Avinash Kaushik, Internet celebrity Gary Vaynerchuk, best-selling author and international speaker David Meerman Scott, and more.

About InboundMarketing.com

InboundMarketing.com is an online community and certification program for marketers. The site’s content teaches a new style of marketing that emphasizes business uses of social media, content creation and search engine optimization for marketing. Inbound Marketing.com is hosted and moderated by HubSpot, Inc. Register for InboundMarketing.com at http://inboundmarketing.com/user/register.

About Dr. Dave Hale

Dave Hale, Ph.D., is the founder and CEO of DHI-Communications a global business consultancy specializing in training and assisting organizations adding Internet Marketing and Social Media concepts into their marketing mix. Dr. Hale also speaks nationally at industry workshops and conferences on Business and Internet Marketing topics.

He can be reached at help@drdavehaleonline.com

New Social Media Research White Paper

The Internet Marketing Professor

Releases New Social Media Research White Paper

December 3, 2009 — COLUMBIA, SC - David Hale, PhD the start-up guru behind DHI-Communications and The Internet Marketing Professor (www.drdavehaleonline.com), announced today that he is releasing a new white paper entitled, Social Media: A Primer, which is based upon recent research conducted through a collaborative effort between DHI-Communications and The Internet Marketing Professor.

Research suggests that social networking has become a headline grabbing phenomenon that is rapidly growing. Instead of using social networking as a tool to simply connect with people, entrepreneurs across the world are frequently trying to find ways to utilize the trend of social networking as a business opportunity.

Studies suggest that social networking sites should be viewed as a complementary device to the presence of businesses in order to promote success. Businesses should consider the sites as an asset that is valuable and useful in gaining their companies positive attention. In essence social networking sites, when used properly, should not be employed as a replacement to the business traditional online presence.

As entrepreneurs are encouraged to use social networking sites to upgrade the faces of their business, it is essential that they allocate time to peruse sites and experiment the functionality of various sites in order to select a proper location that will allow them to promote or seek business opportunities. While researching, one should factor in various characteristics of the site that will compliment the central makeup of the business or opportunity to be embarked.

Social networking sites are geared toward many different types of business orientations. For example, some sites are best simply for business networking, while others are largely influential as human resource tools. The Klein study (2008) proposed that there are many sites used to gain exposure for larger audiences.  It is noted that entrepreneurs should use sites like Facebook to join networks based on their industry’s category to tap into other similarities in relations to their business concepts and prospects. This will allow an opportunity for businessmen to clearly establish their roles while keeping interactions focused on the specific subject matter, at the same time not going through the vast amount of confusion often experienced in business management.

In relations to the promotion of business, recent findings show that social networking often receives a positive return for entrepreneurs. It allows a capacity that puts a face on the business featured and also creates an impression of what type of relationship will be established. Social networking also provides the task of allowing customers and acquaintances a chance to have relationships with people they find interesting, which is every entrepreneurs’ ultimate goal.

“I think this paper will answer many questions business leaders have as to whether they should dive into the Social Media waters and the value it will bring to their bottom line,” said Hale, “Social Media is the one solution to the question, how can I best develop a relationship with my customer base?”

Click here to claim your of Social Media: A Primer TODAY!

About DHI-Communications:

DHI-Communications was founded in 2008 with the goal of simplifying both online and offline organizational communication strategies through its flagship business coaching and consulting service. The first open industry solution for combining specific organizational communication strategies, both online and offline, with the technical and tactical expertise of university-researched coaching services, into one service.

About Dr. David Hale:

Dr. Dave Hale is a recognized Social Media and Internet Marketing thought leader, the author of The High-Performance Entrepreneur: 12 Essential Strategies to Supercharge Your Startup Business, Founder and CEO of DHI-Communications, a global business coaching and consulting firm specializing in assisting companies with adapting Web 2.0 strategies into their corporate marketing funnel. Dave is also a professor at several universities where he teaches organizational psychology, social media, and Internet marketing courses. He is the author of more than 50 books and technical manuals on business startup strategies and interactive media.

For more information, visit www.drdavehaleonline.com.

Contact:
Dr. David Hale, help@drdavehaleonline.com