Link Popularity - How To Develop Inbound Links Through Article Writing
June 30, 2010 by DrDaveHale
Filed under Archive, Blog, June 2010
There are many articles online today on how to make money from article writing, promoting products from clickbank and other affiliate sites but hiding a link to a forwarding website, which is basically called a redirect link. Many people wonder if this is acceptable practice when looked at by the top article directories and when trying to develop link popularity.
Some article directories do not care, most of them, if they catch you, will ask you to stop. If you do not then they will terminate your account.
What also happens if you place a link within an article and the link later turns bad or possibly you stopped using that domain name, most of the top article directories will let you know that the bad link exists and they will take off your article from the directory until you fix it. Remember that the reason you are adding articles to major article directories is to gain link popularity to your websites and sales pages along with gaining the opt in subscribers. If you do not provide good forwarding website addresses you might as well not even submit the article.
When developing a squeeze page to have your opt in form on it for subscribers to enter their name and e-mail address in order to either sign up for your online content or a free e-book make sure that you are using a good tool to capture e-mail addresses for list building purposes.
One good autoresponder provider is Aweber. When you develop a web form within your account you will be able to copy and paste a code for each list you create - most other autoresponder services will do the same for you - I do not recommend that you try to do the autoresponder yourself on your server - you are much better off with a professional company.
The problem with hosting your own autoresponder or using your web hosts’ autoresponder is that as soon as you start getting SPAM complaints (and if you have a decent sized list at all, you will), then your IP address will be blocked with the different email companies, and then even your regular email won’t go through. It is far better to spend $20 a month and let a professional do it for you.
When developing your opt in list you want to make sure you are providing valuable content to your subscribers on the list. When they begin to know, like and trust you by you providing them valuable content which provides a solution to a problem they are experiencing in life or in business they will reciprocate by linking to your website thus increasing link popularity for your site.
If you are out to attract prospective customers and develop your online presence and exposure, you owe it to yourself and the financial future of your business to learn everything you can about Internet marketing.
Want to learn more Internet marketing techniques on how to build a successful businesses online?
If so, read about and download my brand new free ebook 27 Habits of Internet Marketing Super Stars
Social Media Tips: Linkedin Hot Techniques
June 11, 2010 by DrDaveHale
Filed under Blog, June 2010
Internet Marketing Professor, Columbia, SC - After making a blog post, put in Linkedin (Answers) –> “Here’s the gist of a blog post, either check it out on my blog or let us know here what you think about it - > Then, post the same to Twitter and Facebook
Profile must exude expertise - have nothing that detracts attention
1. Name - (o not use any titles such as Dr. Just your full name
2. Photo - Professional head shot - make it personable
3. Professional headline under name - 5 second commercial or bumper sticker advertisement. Make more money faster, better, and with less human effort at … - must convey marketing message
4. Job title - Do not use exact title - layman words - Internet Marketing Expert, Manager, etc.
5. Websites - Internet Marketing Training - hyperlink to it
6. Summary - Use all two thousand characters, imbed keywords in it
7. Applications - Add Reading List with your own books if you have written any
- Slideshow - add PowerPoint presentations of you and your business
- Add Bloglink ‘ If you write a blog, add a link. It will automatically be infiltrated onto your LinkedIn page
8. Experience - Keep it updated
9. Groups - Join industry specific groups to gain contacts. Only have primary industry groups visible on your home page
10. Companies - add to summary on home page
SUMMARY: Add in: If you connect with me, I will add you to my business newsletter list. I send it out about 2X per month to keep people linked to what my companies are doing, provide hot tip articles, and list new product offerings. If you do not wish to receive it, do not connect with me
11. Recommendations - Click on contact list on the left of your LinkedIn page. Look up people you know well. Give them a recommendation. Look for people you wish to develop a strategic partnership with. Offer a very specific recommendation to something you did together.
12. Invitations - Do not add from Yahoo or Hotmail email lists. Many of the people may look at it as SPAM and click the “I do not know this person” tab. After 5 of these, you will not be able to send any more invitations until the ban has been lifted by Linkedin. Connect with people in your Space (profession, industry &/or geographic area)
13. Ask Question - Write minimum one per week - Example: What are your top 3 tips for using social media sites for business marketing?
14. Connections - Use to engage and build relationships and a sense of community.
If you are out to attract prospective customers and develop your online presence and exposure, you owe it to yourself and the financial future of your business to learn everything you can about Internet marketing.
Want to learn more Internet marketing techniques on how to build a successful businesses online?
If so, read about and download my brand new free ebook 27 Habits of Internet Marketing Super Stars
Related Products
Developing Entrepreneurial Mindset
Positive Thinking for Entrepreneur
Related Posts and Articles
Social Media Tips and Strategies To Gain an Online Presence
How Tourists Use New Media To Attract Attention
Top Strategies Consultants Can Use on Twitter and LinkedIn
Marketing Ideas & Strategies To Help Your Business Grow
Social Marketing Tools in Plain English
Social Media Tips: Benefits of Social Networking, Part VIII
June 9, 2010 by DrDaveHale
Filed under Blog, June 2010
Internet Marketing Professor, Columbia, SC - Allowing users the opportunity to opt-in or opt out would have also been the ethically correct decision for Facebook to make at the time they were under scrutiny for subversively using user data. Instead, Facebook forged ahead and kept the program stealth until discovered by bloggers Charlene Li of Forrester and Robert Scoble of Start Magazine. The Beacon fiasco shows how delicate trust is in social networking and how critical transparency is for the hosts of these online communities.
Facebook, considered to be the next Google and considered one of the catalysts of social networking, ironically finds its future hanging in the balance of an online culture it helped create and shape that prizes transparency and credibility, authentication and security over stealth product decisions that challenge ethical boundaries. The bottom line of ethics is that the founders of Facebook and MySpace, LinkedIn and Friendster, and many more sites like them, need to concentrate on being as transparent as the foundations of social networking require.
Instead of fighting and resisting the major change that social networking brings to communicating, collaborating, sharing and learning, organizations must throw off their preconceptions and pilot these technologies. The life forces in any organization are not physical assets, its knowledge and the ability to learn as an organization. Social networking is the catalyst, the nurturing agent of this change. Its effects permeate and can improve communications skills between individuals and departments, organizations and even divisions scattered across the globe. To ignore the growth of social networking and its potential contributions to personal, professional and organizational goal attainment is to become myopic and miss the opportunity to be transformed by greater insight and knowledge shared with and gained from others.
If you are out to attract prospective customers and develop your online presence and exposure, you owe it to yourself and the financial future of your business to learn everything you can about Internet marketing.
Want to learn more Internet marketing techniques on how to build a successful businesses online?
If so, read about and download my brand new free ebook 27 Habits of Internet Marketing Super Stars
Related Products
Developing Entrepreneurial Mindset
Positive Thinking for Enterpreneur
Related Posts and Articles
Social Media Tips and Strategies To Gain an Online Presence
How Tourists Use New Media To Attract Attention
Top Strategies Consultants Can Use on Twitter and LinkedIn
Marketing Ideas & Strategies To Help Your Business Grow
Social Marketing Tools in Plain English
Social Media Tips: Benefits of Social Networking, Part VII
June 7, 2010 by DrDaveHale
Filed under Blog, June 2010, Twitter
Internet Marketing Professor, Columbia, SC - One of the most critical factors that those who resist the change social networking brings is the issue of ethics. For the critics, ethics are cloudy; yet for those early adopters the ethics are quite clear. The many issues surrounding the ethics of social networking by both individuals and within organizations, specifically the right to monitor its use or not in addition to studies showing how much productive time is being wasted on these sites during work hours raise a series of ethical questions that need to be solved.
Certainly the use of Facebook, MySpace or any other social networking site for
socializing during work hours is not appropriate, but the use of Facebook for example for consumer research and psychographic study is certainly ethical from the organizations’ and also Facebooks’ perspective. The questions of ethics revolve around how these social networking sites manage their communities and at what levels of transparency as well. Facebook’s decision to launch their Beacon initiative that tracked all activity of their users including sites they visited off of Facebook generated a fiasco for the company in late 2007 and early 2008.
Not informing their customers that the data was being tracked and then presented to their friends in the context of guided selling sessions online not only violated the privacy of each user, they also ended up creating situations online between friends that strained relationships. One example of a man purchasing an engagement ring for his fiancée online to surprise her during the holidays of 2007 turned into a disaster as she was shown an advertisement of rings when she accessed her fiancées’ page. The result was a spoiled wedding proposal. There were many more examples of how Facebook’s complete lack of ethical forethought and execution caused pain for thousands of its users. Ethically, Facebook had the responsibility to inform all their subscribers, several times over to make sure they saw it, that a Beacon was being introduced and it would track their movements both on and off Facebook.
If you are out to attract prospective customers and develop your online presence and exposure, you owe it to yourself and the financial future of your business to learn everything you can about Internet marketing.
Want to learn more Internet marketing techniques on how to build a successful businesses online?
If so, read about and download my brand new free ebook 27 Habits of Internet Marketing Super Stars
Related Products
Developing Entrepreneurial Mindset
Positive Thinking for Enterpreneur
Related Posts and Articles
Social Media Tips and Strategies To Gain an Online Presence
How Tourists Use New Media To Attract Attention
Top Strategies Consultants Can Use on Twitter and LinkedIn
Marketing Ideas & Strategies To Help Your Business Grow
Social Marketing Tools in Plain English
Social Media Tips: Benefits of Social Networking, Part VI
June 4, 2010 by DrDaveHale
Filed under Blog, June 2010
Internet Marketing Professor, Columbia, SC - There has not been a single instance of a blogger leaking confidential data to date on the Internet or for that matter through their MySpace or LinkedIn account. Instead employees from Google and IBM have been quick to criticize their company’s strategies and openly question their senior managements’ ethics.
For this, the bloggers were fired. Ironically, for being very free in their speech they were fired. It is unknown if changes happened due to their public announcements of internal organizational ethical issues. Yet the point of confidentiality is actually more of an issue of control. To try and stop social networking is like trying to stop the tide; better for organizations to capitalize on these techniques to enabling collaboration and communication than attempt to control them through authoritarian means.
These three factors of blogs, Wikis and the emerging set of social networking applications are forcing transparency to the forefront of what is considered credible online behavior; to be oblique or not forthcoming about ones’ true intentions online is to not be trusted at the least and ostracized at the worst. Instead of seeing this as a virtue and a new era of trust being built online, there is a tendency on the part of those most resistant to change to see too much transparency as dangerous.
Nothing could be further from the truth. Transparency creates trust; trust creates relationships; and, relationships create valuable networks of people and organizations that can help each other. To deny transparency is to retard the growth of valuable interconnections between people for the purpose of helping each other. It is therefore very short-sighted to reject social networking on the basis of how much transparency it demands; that is an argument based on twisted logic.
If you are out to attract prospective customers and develop your online presence and exposure, you owe it to yourself and the financial future of your business to learn everything you can about Internet marketing.
Want to learn more Internet marketing techniques on how to build a successful businesses online?
If so, read about and download my brand new free ebook 27 Habits of Internet Marketing Super Stars
Related Products
Developing Entrepreneurial Mindset
Positive Thinking for Enterpreneur
Related Posts and Articles
Social Media Tips and Strategies To Gain an Online Presence
How Tourists Use New Media To Attract Attention
Top Strategies Consultants Can Use on Twitter and LinkedIn
Marketing Ideas & Strategies To Help Your Business Grow
Social Marketing Tools in Plain English
Social Media Tips: Benefits of Social Networking, Part V
June 2, 2010 by DrDaveHale
Filed under Blog, June 2010
Internet Marketing Professor, Columbia, SC - Those that resist the change social networking first cite there is the issue of authenticity and validating the true identity of someone within a social networking context. Facebook and MySpace do not have a highly reliable identity authentication process in place; hence the concern of many parents regarding their children participating on these sites and the risk of interacting with strangers who may or may not be who they present themselves as online.
Second, critics contend that social networking is bringing an entirely new level of immediate transparency to the online communication process, inviting thousands if not millions of people to communicate with one another. Blogs and Wikis were the precursor to this aspect of social networking’s impact on society today.
Third, there are the concerns within organizations that their proprietary and confidential information will be either intentionally or accidentally shared through social networking sites. There are also the concerns over what is said about an organization by its employees on blogs, Wikis and through sessions on social networking sites.
Google, IBM, Intel, Oracle, Microsoft and many other technology-related companies have been quick to define standards for their employees to follow for blogging specifically and social networking in general. These guidelines look to both protect valuable intellectual property and proprietary data, yet also give employees the flexibility of promoting the company and their contributions.
The potential for conflicts of interest and the ethical dichotomy of having employees participate in social networking and media, known to be the new framework of global free speech, yet monitoring them either loosely through policies or rigorously by filtering, is one of the emerging paradoxes society is going to have to deal with well into the future as well. All of these concerns can be quickly alleviated by adopting social networking technologies and approaches to defining collaboration within the four walls of any organization.
If you are out to attract prospective customers and develop your online presence and exposure, you owe it to yourself and the financial future of your business to learn everything you can about Internet marketing.
Want to learn more Internet marketing techniques on how to build a successful businesses online?
If so, read about and download my brand new free ebook 27 Habits of Internet Marketing Super Stars
Related Products
Developing Entrepreneurial Mindset
Positive Thinking for Enterpreneur
Related Posts and Articles
Social Media Tips and Strategies To Gain an Online Presence
Using Twitter Hashtags for Online Promotion
Top Strategies Consultants Can Use on Twitter and LinkedIn
