Social Media Tips: LinkedIn for More Business 2
March 5, 2010 by DrDaveHale
Filed under Blog, March 2010, Twitter
Internet Marketing Professor, Columbia, SC - LinkedIn provides numerous widgets to add to your profile. You can incorporate a survey or poll to as contacts for market research information. You can link your company blog to your profile to automatically add content when your blog is updated. You can use SlideShare to add presentation, add videos, product tutorials or what books you are reading.
Question and Answers
LinkedIn Answers allows you to ask questions to your contact list. This provides a great opportunity to gather information, but also creates an opportunity to develop professional contacts. This section alone can be used to brand yourself as an industry expert.
Professional Groups
Possibly one of the best features are the LinkedIn groups. You can search for industry specific groups to join in order to develop connections and find potential clients. It is not very difficult to build your connections list by send one email to several group members. Not too many social networking sites allow such ease.
Best of all, your LinkedIn profile will be indexed by Google, which raised the visibility of your company, blog and website, thus build the power of the network. One of the main tips to keep in mind is to use keywords which identify your products and services within as many profile sections as possible.
If you are joining the ranks of today’s businesses who are harnessing the full power of the Internet and social media, LinkedIn is certainly the site you need to add to your strategic social media marketing plan.
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